Tech Stack:

Collection of technologies that marketers use to manage, execute, measure, and improve their marketing activities.

Alphabet Soup

Tech stacks enable decision-making, automate tasks, streamline workflows, and help marketers measure and improve campaign performance. 

Build a marketing tech stack that segments your organization’s goals like the example below

Categories of Marketing Tech Stacks:

  • Brand Awareness
  • Website Management
  • Content Creation
  • Social Media Publishing
  • Data Management
  • Analytics Tools
Soup Can

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