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Product Life Cycle:

The product life cycle consists of four stages — introduction, growth, maturity, and decline — starting with the product being introduced to consumers and ending with its removal from the market due to a loss of demand, an increase of competitors, and/or a plummet in sales.

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Here is a visualization of what the product life cycle looks like:

A product begins with an idea, and its success depends on how well its growth and maturity stages develop and perform over time. There will always be battles with competitors and demand, and the product life cycle needs to consist of adaptability in order to thrive.

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CoSchedule is an industry-leading marketing management and editorial calendar platform. It's mission control for your entire marketing team to help you organize every project in one place.

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